The Language of Colour: How Your Brand Colour Can Change the Way Your Customers Feel

People are able to spot an aesthetically pleasing design from a mile away, but what about colour? Over time, our senses have evolved and we have begun to associate certain colours with certain feelings and experiences, and businesses are catching on. Each colour ignites a particular feeling in its viewer, so if you are trying to decide what your company’s logo should be, consider the feeling you are trying to

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