Judy Sahay

Thought Leaders & Game Changers

Category TECHNOLOGY

If This, Then That (IFTTT)

As we venture further into the 21st century, our lives are becoming increasingly (and some might say worryingly) connected thanks to the constant march of digital technology. What began as the humble email and web browser in the early 1990’s days of Web 1.0 evolved into the social media platforms of the mid 2000’s onwards which delivered us to where we stand today, in the era of Web 2.0. But

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Ready to retire from your small business?

Chris Judd has had to make an early exit from his career, and whilst many people would love to retire in their early thirties, it isn’t always a possibility. It comes after a large number of baby boomers have begun to retire, leaving their businesses without a proper strategy laid out. And whilst Judd’s retirement came as a bit of a shock to the AFL community at large, most of

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The Rise of Online Advertisement

We are all used to television advertisements interrupting our favourite programs with insistent promotions for products, and even if it seems commercial breaks are never ending, businesses are now looking away from television to advertise. As more people head online, companies are looking to shift to a new space to promote their product, with the online audience potentially more receptive to what they’re selling. Spending for online advertising is expected

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Credit where credit is due: how to avoid the dangers of social sharing for your business

Social media might be out to help save businesses and brands, but there are certainly plenty of problems that companies are coming up against in their rush to post new content. In recent years, one of the bigger problems that companies and personal brands have been coming up against is the battle to post original content. As Instagram and Tumblr in particular become more mainstream ways of promoting a business

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Saying goodbye to the Saturday newspaper

As the world goes digital, Australians are turning to their screens to source out the news, and shying away from more traditional means. With the development and release of Amazon’s Kindle in 2007, many predicted that print media would gradually die out, making way for the digital age, and now newspapers are beginning to feel the same pain as other traditional print publications. It’s a change that media outlets are

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Women who are changing the face of technology in Australia.

Australia’s tech world is still shockingly behind the times in terms of equality, with women making up less than 20% of the information and communications technology workforce in 2013. Despite plenty of initiatives and movements to get women more involved in the sector, the statistics remain the same, and it is due to a myriad of reasons, included unequal pay and a hostile working environment. One of the key features

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When the News Feed Controls the News

Facebook, the behemoth of social media has been at the forefront of the constant wave of mind-boggling and truly life-altering changes in digital technology for over a decade now. Despite humble college dorm beginnings in February 2004, Facebook has since grown into a mighty multinational corporation of the same size as those whose business models it has disrupted, seemingly out of nowhere. But never content to rest on its impressive

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Business Owner VS Entrepreneur: What’s the difference?

The term “entrepreneur” has become a buzzword in recent years, so much so that the line between business owners and entrepreneurs has become increasingly blurred. Despite this, the two terms aren’t interchangeable, so before you go labelling yourself one way or the other, it’s important to find out where you fall on the spectrum. The hype behind being an entrepreneur comes from its history. It’s a notoriously risky job. Entrepreneurs

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The Australian Economy in 2015, a Guide for Start-Ups

A Lower Aussie Dollar: Having soared in recent years off the back of an unprecedented mineral resources boom, reaching parity with the ‘Greenback’ (US dollar) in 2010, the Aussie dollar fell back to earth in 2014 in welcome news for the domestic economy and local entrepreneurs. From USD $1.03 on January 1st 2013 to USD $0.81 exactly two years later and with expectations for a further fall below USD $0.75

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Design is not just what it looks like and feels like. Design is how it works.

— Steve Jobs