Judy Sahay

Thought Leaders & Game Changers

Category LIFESTYLE & DESIGN

Tumblr for Business: How your company can reap the rewards of this social media platform

Starting off as a microblogging platform in 2006, it wasn’t until around 2010 that Tumblr first started to gain popularity as a platform. Even then, it remained almost entirely a website for people to run their own blogs, filling them with their own creative content, and it hasn’t been until quite recently that businesses have started to catch on to Tumblr’s user-friendly site, which at times seems like it was

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How Technology is Changing The Way we Travel

Only a few years ago, the idea of staying in a stranger’s house when you travelled was a bizarre concept. No one liked the idea of sleeping in someone else’s bed and, for a lot of people, it was a downright creepy idea when there were so many other holiday-specific options of accommodation available. Now, however, you would be hard-pressed to find a traveller who hasn’t at the very least

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Move over DIY: How businesses are taking over Pinterest.

If you still think Pinterest is the domain of hobbyists and DIY-gurus, you might want to revaluate your idea of the social media platform. Whilst the website is still loaded with creative projects you can do at home and virtual pin boards loaded with inspirational quotes, Pinterest is fast becoming one of the best platforms for businesses looking to expand. Here are five tips for how your business can start

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Getting your business to go viral: from felines to frozen water

Rising from relative obscurity in the Western world in 2012, it seems that Psy can’t stay out of the headlines now, with his involvement in a minor car crash almost immediately trending on Facebook newsfeeds across the world. Thankfully, no one was injured in the incident that involved his Rolls Royce bumping into a bus but it didn’t take long for the incident to make headlines across social media. But

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Staring out on social media: the do’s and don’ts for small businesses.

When it all boils down, there are two types of industries: those that have been reshaped by digital technology, and those that will soon follow. In our world’s current business climate, the turn to the digital world is unavoidable. Businesses are now being run entirely online, and as we’ve seen with the recent announcements about the ABC Shop closures, physical retail is rapidly being replaced by an online presence. But,

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Step back to leap forward. 5 ways to deal with stress when running a small business.

No one wants to go grey early, but if you have an entrepreneurial spirit and are in the throes of developing a new business, it’s likely your stress levels have increased. It’s entirely understandable, as starting a business can rank up there with moving house and divorce as some of the most stressful experiences we can undertake in our lives. But there are ways you can combat the stress, take

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Social Media Blunders: How Reckless Social Can Lose You More Than Money

No matter how big or small your brand is, presence on social media is hugely important in this day and age. People rely on social media to keep up with their favourite companies, check for sales, and get a good look at the places they’re shopping, so maintaining your presence online can be crucial to your brand’s success. But alongside the new digital side of business are the subsequent dangers,

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It’s all about balance: how to keep yourself healthy without losing time at work

Whilst there is no shame in being a workaholic, spending such long hours at work can sometimes mean sacrificing other parts of your life. You might not feel guilty about missing out on certain social occasions or having to skip your hobbies whilst you work late one night, but you should never compromise on your health just to reach a deadline. In the end, maintaining a healthy lifestyle will keep

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Ready to retire from your small business?

Chris Judd has had to make an early exit from his career, and whilst many people would love to retire in their early thirties, it isn’t always a possibility. It comes after a large number of baby boomers have begun to retire, leaving their businesses without a proper strategy laid out. And whilst Judd’s retirement came as a bit of a shock to the AFL community at large, most of

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