Judy Sahay

Thought Leaders & Game Changers

November 2015

Tumblr for Business: How your company can reap the rewards of this social media platform

Starting off as a microblogging platform in 2006, it wasn’t until around 2010 that Tumblr first started to gain popularity as a platform. Even then, it remained almost entirely a website for people to run their own blogs, filling them with their own creative content, and it hasn’t been until quite recently that businesses have started to catch on to Tumblr’s user-friendly site, which at times seems like it was

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The Psychology of Social Media- Likes, Shares and Comments

For any business looking to engage with their customers on social media, understanding the science behind the platform can be crucial to attracting the right audience. Each business’ approach will differ, but for every company’s social media manager, it is important to understand how people interact with social to make sure the consumer is fully engaged. For Facebook, one of the premiere platforms for business, learning how the customers are

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How Technology is Changing The Way we Travel

Only a few years ago, the idea of staying in a stranger’s house when you travelled was a bizarre concept. No one liked the idea of sleeping in someone else’s bed and, for a lot of people, it was a downright creepy idea when there were so many other holiday-specific options of accommodation available. Now, however, you would be hard-pressed to find a traveller who hasn’t at the very least

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